Group Presentaion

Doing research on Rolling Stone magazine was interesting. It was most interesting to see how much the magazine has changed over the years. It began as a rock and roll magazine and became a symbol of the counterculture. It has stuck to the same tried and true cover design for years. When you see a Rolling Stone today it is unmistakable. A pretty durable design. I don't read the magazine as much these days because it has gotten increasingly trendy but I used to love reading it when I was a kid. I still pick one up now and then because sometimes there is still a really good article in there from time to time. Sometimes I just see a cover that is great and I still can't resist. The "Rolling Stone Interview" is also a trademark of the magazine. Though it is primarily for entertainment, the magazine offers really good insight into the lives of some very interesting people. One perk of the project was that we did it during a presidential election cycle. The magazine also seems to have established itself as an important tool for reaching the younger generation. There were several covers that included one of the candidates or both. More Obama than McCain admittedly. Whatever it's shortcommings today, the magazine has established itself as one of our cultural institutions. That alone makes it something worth studying a little.